Comments:Web startup Sqoot loses sponsorship after failed advert deemed sexist by social media
|Thread title||Replies||Last modified|
|The trouble with PR||1||20:11, 1 April 2012|
|Comments from feedback form - "This article is badly marred b..."||0||20:54, 26 March 2012|
|Homophobic? Really?||1||15:22, 26 March 2012|
Nice coverage Wikinews! Seems like there is a trend this year in bad "public relations" -- first Komen and now this. The problem with the word PR when these issues crop up is that it makes it sound like the entity is just having a communications problem. At the heart of the matter, it is an insensitivity within the organizations to changes in culture and power -- in both of the cases noted -- to gender issues and treating others fairly. This Wikinews story brought that out, even bringing in sexual orientation issues, in a way readers don't often see in the other press.
This article is badly marred by synthesis, and may have been written with an agenda. It also gives very little detail about the industry or about hack-a-thons that would be useful to an outsider, instead relying on opinions from a variety of sources, only some of which are credible.
Last edit: 15:00, 26 March 2012
Ok, i havent seen the Ad myself, but i get a really good idea from the article (Btw nice job on that) so i want to discuss, can this really be considered homophobic or sexist? I honestly think not. As i have said I have not seen this ad for myself (a link to it would be apreciated)but I will put my argument this way, if no men are waiting or bar tending, its sexist. therefore using this logic (the same logic of the people who say this ad is sexist) then unless there was a waiter or bartender of every ethnicity, then i can call the same ad racist. See the issue with this? Advertisers dont want to get actors of every race, sex, or sexuality. Why? first off, it cost more money. Second off, they dont have large amounts of ad space for that many actors. I believe these are the true reasons behind there choice of actors for this ad, not because there sexist,racists, or homophobic.
All this aside i truly do believe that this has happened solely because the world is getting over-sensitive about things.
Thoughts? (also if this is true i guess we can shut down all the hooters out there O.O)